It’s the darling of the connected modern world; the top of the social media charts and everyone – young and old – is clambering to get on board. Twitter http://www.twitter.com, the 140-character mirco-blogging platform, is everywhere and everyone is talking about it.
The phenomenal success and user uptake of social media platforms like Facebook and Twitter has led to many brands – large and small – getting in on the action.
But what actually is it and how can it be used by brands?
To answer this question, we’ve put together a guide on how to get started on and best utilise Twitter. We’ve also included a word of caution for over-zealous brands wanting to jump in without looking – make sure you’ve thought it through, have a strategy in place and the resources to back it up. The potential rewards are great, but so to is the possibility of disaster if not managed properly.
"Tweet themed" Images above by Abigail Brown - a talented textile artist who creates these hand made bird sculptures, to view her portfolio click here - to visit her online store click here.
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